We listen to the market and the players carrying the major trends in the luxury sector, chiefly packaging and luxury design, in particular those that can accommodate gemstones as an important and rewarding element of the luxury object.

We understand the intrinsic value of stones, their market value in France and abroad and their evolution over time.

We have a good understanding of gemstones commodity prices at all transaction stages, from mining to retail. 

We also master the technical and poetic language of stones, their physical, chemical and optical properties, and have the ability to talk about them from a commercial point of view. 

We keep ourselves constantly informed on the stone market thanks to an international network, in particular with lapidary workshops and at fairs.

We have the ability to seek partners mastering advanced technologies but also staying competitive in terms of costs or being specialists in specific stone families for given projects. 

We finally also know how to manage the development of a start-up by negotiating commercial contracts according to the projects, establishing lasting partnerships and obtaining appropriate financing.